Behold Marketplace — Artist Guide

We’ve opened the first stage of the Behold Marketplace.

You can now sell your original artwork directly through your Behold profile—building on the exposure and engagement already happening on the platform.

This first phase is U.S. artists selling to U.S. buyers only, allowing us to keep things simple and reliable as we expand.

1. Complete Your Artist Profile (Required)

(If you have previously completed your profile, please review it for any missing information.)

Before listing work for sale, make sure your profile is complete:

  • Name (as you want it shown publicly)

  • Profile image

  • Location (City, State, Country)

  • Short bio – your story

  • At least one contact link (website or social)

This builds trust and improves visibility.

2. Set Up Payments (Stripe)

To receive payment, you must complete Stripe onboarding.

  • Connect or create your Stripe account

  • Enter banking and tax information

  • Stripe handles secure payments and payouts

Important:
You cannot sell work until Stripe onboarding is complete.

3. Upload Your Artwork

Upload your work as usual in Behold, and mark as Available.

For marketplace readiness:

  • Use high-quality images

  • Provide accurate titles and descriptions

  • Clearly list medium, size, and materials

Think like a collector seeing your work for the first time.

4. Price Your Work (All-In Pricing)

Your price should include:

  • Your desired earnings (Tip: Don’t price your work too low. We are still in early stages and price will influence perceived value.)

  • Behold commission (15%)

  • Estimated shipping cost

Simple Example

If you want to earn: $1,000

  • Add 15% Behold commission → $150

  • Add estimated shipping → $100

Final listing price: $1,250

Shipping Pricing Guidance (Recommended)

To simplify, we suggest using 3 general shipping tiers:

  • Small works (paper, small canvas): ~$25–$50

  • Medium works (framed, mid-size canvas): ~$75–$150

  • Large works (oversized, heavy): ~$150–$300+

Use your own experience shipping similar work to refine these numbers.

Goal: keep pricing simple, realistic, and consistent.

5. Enable Marketplace Listing

Once priced:

  • Select the artwork

  • Enable “Show in Marketplace”

  • Submit for approval

Approved works will appear in the Behold Marketplace.

6. Shipping (Artist-Managed)

For this phase, artists handle all packing and shipping.

You are responsible for:

  • Packaging securely

  • Choosing the carrier (UPS, FedEx, USPS, etc.)

  • Purchasing shipping + tracking

  • Sending directly to the buyer

Best Practices:

  • Use professional-grade packaging

  • Insure valuable works appropriately

  • Provide tracking promptly

  • Ship within ~3–5 business days

7. Payment Timing

  • Buyer completes purchase through Behold

  • Payment is processed via Stripe

  • Funds are released after confirmed delivery to the buyer.

This protects both sides:

  • Buyers receive what they expect

  • Artists operate within a trusted marketplace

(Exact timing follows Stripe’s payout schedule once the transaction is cleared.)

8. Returns (Overview)

  • Standard return window: 14 days from delivery

  • Artwork must be returned in original condition

  • If a return is approved, the transaction is reversed

Important:
Clear descriptions and accurate images help avoid returns.

Final Thought

Discovery creates the moment.
The Marketplace allows that moment to turn into action.
You help activate it by sharing links to your work.

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